day twenty three: teasers + Instagram

While writing SOMEWHERE BETWEEN WATER AND SKY, I did something different. I started sharing teasers of what I was working on in that moment, tagging it #realtimewriting. Every week in Story Sessions we have Teaser Tuesday, and it was a natural progression to begin sharing bits and pieces of my work as I wrote.

Some weeks I forgot, others I shared a few quotes, but really I just wanted to keep a steady reminder in front of people that not only am I writing a book, it's going to be available in September. I'd place this in the caption area available on Instagram. 

The tools I used? For a few, like the two below, I used canva.  The more I work with Canva, the more I understand it, and I love they send you tutorials after you sign up. Mostly though, I used Wordswag and Instagram. 

Teaser created in Canva and then shared on Facebook.

Teaser created in Canva and then shared on Facebook.

Teaser created on Canva and then shared on Facebook.

Teaser created on Canva and then shared on Facebook.

Soon, I began finding the style I wanted to stick with and most of my teasers looked the same (outside of the quote). 

Teasers do a few things. They allow your reader a chance to see into your book before you publish. They remind others your book is coming. They create tweetable (and shareable) images + quotes for your words to spread. And, if you take full advantage of hashtagging (#amwriting, #indieauthor, #instawriters #instagood #instaquote and so much more), you can harness a simple means of marketing that works. 

Pro tip: If you're using Instagram to promote your book, change the URL in your profile to the amazon link. 


Need more inspiration? Introducing Hustle & Flow: a weekly letter with artistic visioning for the everyday creative. I would love it if you signed up, and I won't ever spam you. Promise. 

You'll get hints and anecdotes about getting unstuck and living your most artistic life within the midst of your every day poetics. AND, if you sign up during October, you'll get some special extras dealing with indie-publishing.

Posted on October 23, 2014 and filed under indie publishing, writing.